Pupper Chapman

Pupper Chapman.

Happy Halloween, from Pupper Chapman! I really like to dress Walter up for Halloween. Okay, that’s kind of a lie. I really like to dress Walter up any time (you can find him on instagram by searching #WalterBtheJRT). But Halloween is always my excuse to go all out and try to think of a creative costume. His first costume was Hairy Pawter, last year he pulled of an amazing gnome, and this year we present: Pupper Chapman. I realize this is only funny to fans of Orange is the New Black, but so far it’s been a hit. Tonight he was featured on the OITNB Facebook Page and his costumes have even secured him a spot on Martha Stewart’s website (I’ll share the link when it’s live). Proud dog-mom over here! Anyways, Happy Halloween!


Take Risks

“In a world that’s changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” - Mark Zuckerberg

I was recently asked to go back and speak to a class at my high school. It was a lot of fun to be back and walk those same hallways again, 10 years later. Putting together my presentation lead me to looking at some of the “numbers” I’ve encountered in this journey that has become my career and some of those numbers were kind of surprising….but it made me feel pretty good to look back at a chart of Pageviews or Etsy Transactions from the past 5 years and be able to see that something was being built. I shared those numbers very openly with the class that day, in the hopes that those numbers might represent the struggle of entrepreneurialism, self-employment, and risk-taking but show the importance of perseverance. So anyways, if you’re someone who is thinking about getting started with a venture, launching into your dreams, pursuing your passion, here are some numbers for you: In 2011 I had 52 Etsy orders. That’s about 1 order per week. I’m not sure what motivated me to keep plugging away at it, but in 2012 that increased to 280 orders. In 2013 I was getting, on average, one order per day with 355 orders for the year. And for 2014 I have had 2,393 orders to date (hoping to close out the year well over 3,000).

This post isn’t about patting myself on the back (actually, it kind of is, because as an entrepreneur you have to do that for yourself sometimes) but also I just hope that if you’re at the beginning of a similar adventure, and you’re looking at your own numbers and not feeling very encouraged, that you might find the motivation to persevere, take the risks, and continue to put your work out there.


Boots + Socks

Seychelles Boots + Warm Socks + GAP  Skinny Jeans (double click for product info).

I have to share these boots that I got recently. They are the Seychelle Lucky Penny Boot (in cognac leather) and I adore them. They’re super comfortable (the leather is like butter!) and well-priced for a pair of real leather boots! Shop the look here >>> Seychelles Lucky Penny Boot ($84.99), Alaska Knits Socks from Target ($8.00), GAP Always Skinny Jeans ($69.95).



I Can & I Will

If you can, you should.

Inspiration for the weekend ahead.

(Font used on graphic is Century, Regular).



Tights + Boots

Cute fall outfit for work: belted dress + blazer + tights + boots.

Where to Get It: GAP Pique Blazer in Navy ($88.00) + Get 25% off your entire purchase at GAP with code HAPPY until 10/25, GAP Dress + Belt (no longer available), Tory Burch Thea Tote ($573.00), Jigsaw Denier Dot Tight ($19.00), Seychelles Lucky Penny Boot ($150.00), Tory Burch Logo-studded Leather Bracelet ($95.00), Tory Burch Resin Earring ($68.00), NARS Nail Polish in Hell-Bent ($20.00), NARS Audacious Lipstick in Lana ($32.00).